ZIWI Peak ziwi-peak-air-dried-beef-cat (400g)

ZIWI Peak Air-Dried Beef Recipe for Cats

$57.15 $63.50

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96% New Zealand beef, organs and superfoods, air-dried into a ready-to-serve raw alternative.

Product Details +

Beef is the recipe most cats already eat well, which makes it a straightforward first bag if you're moving away from kibble for the first time.

ZIWI Peak's Air-Dried Beef recipe is 96% meat, organs and New Zealand green mussel, built on PeakPrey® ratios that mirror what a cat would naturally eat — no potato, no grains, no rendered meat or meal taking up space in the bag. On top of that base, Z-BOOST® superfoods are worked in: cold-washed green tripe for digestion, New Zealand green mussels for omega-3, and organic kelp for trace minerals including iodine.

The air-drying process locks in nutrition at low temperature rather than cooking it out, so the bag delivers closer to what raw feeding offers — without the freezer space or thawing routine raw actually demands. Scoop it out of the pouch, serve, done.

Because it's so nutrient-dense, most cats eat a smaller volume per meal than they would on standard kibble — worth knowing before you measure out the usual scoop.

Key Features

96% meat, organs and mussel — beef, beef tripe, heart, lung, liver, kidney and bone, so protein comes from real ingredients, not meal
PeakPrey® recipe design — no potato, no grains, no rendered meat or meal
Z-BOOST® superfoods — cold-washed green tripe, New Zealand green mussel and organic kelp added on top of the meat base
Green mussel for omega-3 — supports skin condition and coat shine
Complete for every life stage — one recipe works from kitten through senior, no formula-switching as your cat ages
No prep, no freezer — shelf-stable at room temperature, scoop straight from the pouch

The 400g pouch suits a single cat working through it at a normal pace before the pack's opened too long. The 1kg bag is built for multi-cat households, or anyone who'd rather restock less often.

Either way, use it within 8 weeks of opening.

Specification +

Specification	Details
Brand	ZIWI Peak
Product Name	Air-Dried Beef Recipe for Cats
Product Type	Air-dried cat food
Meat Content	96% meat, organs and mussel
Main Ingredients	Beef, beef tripe, beef heart, beef lung, beef liver, beef kidney, beef bone, New Zealand green mussel, beef cartilage, beef spleen, lecithin, inulin (from chicory root), dried apple pomace, plus minerals
Guaranteed Analysis	Crude Protein (min) 38% · Crude Fat (min) 30% · Crude Fibre (max) 3% · Moisture (max) 14% · Ash (max) 12% · Taurine (min) 0.20% · Glucosamine (min) 1000 mg/kg · Chondroitin Sulfate (min) 3000 mg/kg · Calorie Content 4900 kcal ME/kg
Suitable For	All life stages — kitten through senior
Sizes	400g \| 1kg
Shelf Life	24 months unopened; use within 8 weeks of opening
Country of Origin	New Zealand

FAQ +

Is this suitable for kittens?

Yes. It's formulated as complete and balanced for every life stage, so one bag covers kitten through senior without switching recipes.

What are the Z-BOOST superfoods for?

Green tripe supports digestion, New Zealand green mussel adds omega-3 for skin and coat, and organic kelp supplies trace minerals including iodine — added on top of the 96% meat base, not replacing it.

How much should I feed?

Because it's nutrient-dense, most cats eat a smaller volume than they would on standard kibble. Start with less than your cat's usual serving and adjust based on body condition.

How long does it keep once opened?

Use within 8 weeks of opening. Reseal the pouch tightly and store away from direct sunlight.

ZIWI Peak Air-Dried Beef Recipe for Cats

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